Information pursuant to art. 13 Legislative Decree n. 196703 – Privacy Law (published in the Italian Official Gazette on 29th July 2003, General series n. 174, Ordinary supplement n. 123/L). 1. Personal data processing controller M.S SRL (hereinafter also referred to as Hotel Maxims), with office in Lungomare Italia, 56 64014 VILLA ROSA (TE) Partita IVA 00522470673, is the processing controller of all the personal data collected in the website. Hotel Maxims autonomously defines the data processing purpose and methods, and the implementation of the security measures to protect the privacy, integrity and availability of said data. 2. Which personal data we collect online Communicating your personal data to Hotel Maxims, in the various manners envisaged in our website, could be essential in order to achieve the required result (communication, request for information, buying a product or service). The compulsory or optional nature of the data is specified each time – in relation to the requested data – in the data collection forms, where the compulsory data is marked with an asterisk (*). If you refuse to communicate the compulsory data it will be impossible for us to achieve the main purpose for which these data are collected: for example, your refusal could make it impossible to complete your request, your purchase or the sale agreement for the product chosen, or to supply the other services that are available in our website (e.g. assistance, Customer Service contacts, sending emails, using specific site functions. Communicating the additional data, that are not marked as compulsory, is optional and your refuse would not have any consequences on the main purpose of data collection (e.g. using the website and services). You have the right to request all the details from Hotel Maxims about your personal data we have collected. 3. How we use your data Your personal data is mainly processed using computerized systems and electronic equipment by both Hotel Maxims and third parties, who are carefully selected for their reliability and skills, in order to perform the essential operations required to achieve the purposes strictly related to the use of the website, its services and for online sales of products through the website. Generally the data are processed for the following purposes: a) Requesting information and/or making bookings. b) Registering with specific services, such as inclusion in our newsletter mailing list. c) Sending informational and promotional, including commercial, communications, for sending advertising materials and/or offers of goods and services. d) Market research, economic and statistical analyses.